I’m always being asked by clients how they can improve their positioning on search engines, in particular Google. Website traffic is certainly a key driver in the success of any business but how do you achieve first page status for your major keywords and phrases?
 A lot depends on the competition for your chosen keyword, if […]

Popularity: 80% [?]

Spending time working on clients’ sites it amazes me how many of them use the <title> tag to display their company name. One question…. Why?
How many people will search for a particular trade by a business name? Not many, if at all. If i’m looking for a local plumber for instance then i’ll type in something like […]

Popularity: 96% [?]